News Writing : Introduction

Two Day Course


This course is designed to give a comprehensive all round introduction to news writing.

All the essential aspects of news reporting are covered including how to find and shape ideas for news stories; what to ask when an editor is briefing you; how to make sure you get all the facts you need to write a fully-rounded news report with no gaps or unanswered questions; how to interview subjects, get the quotes you need and present them accurately - and how to write to deadlines.

This is an ideal course for those new to news writing. You need no previous experience to attend this course.

Public Course Dates & Pricing

22/23rd Mar 18 London Bridge £495 + VAT SPECIAL  OFFER
18/19th Apr 18 London Bridge £595 + VAT SOLD  OUT
21/22nd May 18 London Bridge £595 + VAT SOLD  OUT
21/22nd Jun 18 London Bridge £545 + VAT SPECIAL  OFFER
16/17th Jul 18 London Bridge £595 + VAT RESERVE  NOW
16/17th Aug 18 London Bridge £595 + VAT RESERVE  NOW
10/11th Sep 18 London Bridge £595 + VAT RESERVE  NOW
11/12th Oct 18 London Bridge £595 + VAT RESERVE  NOW
  • Public Courses

    Maximum class size of five (the smallest in London) so you get the maximum amount of trainer time possible. You attend with delegates from other companies.

    A great, cost efficient way to learn, discounts are also available for group bookings.

    Discount Info
  • Private Courses

    One to one tuition or a private group with just your colleagues. Your choice of duration, content and location. We can train at one of our centres or onsite with you wherever you are located.

    We offer a free consultation service to help work out every detail and build the perfect course for you.

    Free Consultation

Course Outline

  • Course content

    What makes a news story?
    • The fundamental requirements for any story to be classified as news
    • Knowing your audience - what will be new and of interest to them?

    Developing a nose for finding news
    • Learning where news is to be found and how to get at it
    • How to find an news angle that makes a story worth reporting

    Researching a story
    • The internet, archives, published and unpublished sources
    • Who to ask to find out what will make your story new and fresh

    Structuring a news story
    • The Inverted Triangle method
    • Ensuring the six essential elements are present at the top of your news story

    Finding news in press releases, reports and meetings
    • How to spot hidden angles and stories in press releases and reports
    • How to develop press releases by gathering additional information and finding a better angle
  • Writing for digital readers
    • The differences between print and online reading habits
    • Writing for readers that skim
    • Making your copy searchable
    • Embedding multimedia content in your features

    How to interview
    • How to win your subject's confidence
    • What questions to ask and the order in which to ask them
    • Getting sources to say more than they intended
    • Getting the right quotes and using them effectively

    How to keep to deadlines
    • Working against the clock
    • How to save time by drafting the bulk of a story before you know what the final outcome - or your angle - will be
    • Tips and tricks to make news editors happy

    Questions and answers

Who Are We?

LCMJ is the UK's leading writing and journalism training provider.

Our courses are aimed at business people and writers who need to develop their writing skills to communicate clearly and effectively.

London Bridge Centre

Unit 5,
Suffolk House,
127-129 Great Suffolk Street,


Are you a freelancer or a registered charity?

You could qualify for up to
15% OFF
Tell us when you reserve.

Why Choose Us?

  • We know training inside out. We can advise you on all the options to make sure you get the best possible course.

  • Tell us you need to cancel 5 working days before your course and there’s no charge. Great for your peace of mind.

  • The smallest class size in the industry. More one on one time with the trainer and a less intimidating group size.

  • We provide a lovely onsite lunch so you can relax. We won't send you out to the shops with a voucher.

10th Dec

This course taught me about looking at different angles, tighter writing and that the first 5 words matter.

22nd Jan

Practical guidance on relevant topics in my career field .