Effective Interviewing Techniques

One Day Course


This course is designed for anyone who has to conduct interviews - whether you are a journalist, writer, researcher or someone who is required to undertake interviews face to face or over the phone as part of your job.

It should be noted that the course is not suitable for those wishing to conduct recruitment or HR related interviews.

The course covers asking the right questions, opening gambits, avoiding closed answers, keeping an interview on-track and how to ensure you leave an interview with the information you need.

The course also covers tips and tricks for dealing with reluctant or difficult interviewees. You need no previous experience to attend this course.

Public Course Dates & Pricing

29th Jun 18 London Bridge £250 + VAT SPECIAL  OFFER
25th Jul 18 London Bridge £275 + VAT SPECIAL  OFFER
17th Aug 18 London Bridge £325 + VAT SOLD  OUT
19th Sep 18 London Bridge £325 + VAT RESERVE  NOW
  • Public Courses

    Maximum class size of five (the smallest in London) so you get the maximum amount of trainer time possible. You attend with delegates from other companies.

    A great, cost efficient way to learn, discounts are also available for group bookings.

    Discount Info
  • Private Courses

    One to one tuition or a private group with just your colleagues. Your choice of duration, content and location. We can train at one of our centres or onsite with you wherever you are located.

    We offer a free consultation service to help work out every detail and build the perfect course for you.

    Free Consultation

Course Outline

  • Interviews vs conversations
    • How interviews and conversations differ
    • Developing an effective interview technique

    Preparing for an interview
    • Essential preparation
    • What to research and how to research it

    Discovering the angle
    • Choosing an angle for the interview
    • Establishing credibility and building rapport
    • Structuring your questions
    • Maintaining the angle
    • Using body language during the interview

    The interview arc
    • What is the interview arc and how does it function?
    • Staying focused during an interview

    Different types of interviewing techniques
    • Phone, email and face to face
    • Advantages and disadvantages of each
    • Adapting your interview style for each medium
    • Avoiding closed answers
  • Transcribing
    • Notes or recording?
    • Organising your interview notes - what to use and what to throw away

    Using quotes
    • How to obtain quotes from an interview effectively and ethically
    • On or off the record?
    • Legal implications

    The difficult interview
    • How to deal with reluctant or difficult interviewees

    The art of the 10 minute interview
    • Getting the maximum from minimum time
    • Using the Q&A profile structure
    • Keeping them talking right to the end

    Questions and answers

Who Are We?

LCMJ is the UK's leading writing and journalism training provider.

Our courses are aimed at business people and writers who need to develop their writing skills to communicate clearly and effectively.

London Bridge Centre

Unit 5,
Suffolk House,
127-129 Great Suffolk Street,


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Why Choose Us?

  • We know training inside out. We can advise you on all the options to make sure you get the best possible course.

  • Tell us you need to cancel 5 working days before your course and there’s no charge. Great for your peace of mind.

  • The smallest class size in the industry. More one on one time with the trainer and a less intimidating group size.

  • We provide a lovely onsite lunch so you can relax. We won't send you out to the shops with a voucher.

19th Aug

I thought the classes were well delivered in easily manageable chunks. Enjoyabe.

Fashion United
11th Feb

A very insightful, detailed course with a bonus of lunch outside.

AAs Council England
11th Feb

The practical exercises really helped to boost my confidence and cement the theory.

European Lung Foundation
21st Jan

I found the course online, it was good value for money and covered all the right areas.

Support & Inspiration

  • After your course we won't leave you hanging. If you forget something you covered, call us and one of our expert trainers will get you back up and running.

  • At the end of the course you'll be provided with comprehensive course notes to use when you get back to the office. You also receive a certificate of attendence.

  • Skills videos, tutorials and articles created by our expert trainers are regularly posted on our site. These will keep you inspired and help polish your skills.

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